That means we put a lot of ourselves into what we do. We are committed to keeping kids safe. We are dedicated to building brighter tomorrows. And we are determined to lead the way to greater things for our industry.
It’s the bright symbol of our resilient spirit. It’s the feeling of pride that lives within us as we navigate the roads of change. It’s the sense of purpose that’s always right in front of our eyes. It’s the color yellow.
Bold and striking, it represents us — not just because it’s on our school buses, but because it’s strong and flexible in the face of great challenges. Yellow is on our hands and in everything we build. It beats proudly in our hearts.
It also represents the spirit of everyone who works within the world of school buses, from teachers, parents and drivers to dealers and transportation directors and beyond.
Every one of us is driven to help the next generation move forward and make our spirit and dedication felt by all. Because that’s how we make every mile matter.